



Address
Sternschanze 6
Hamburg
Contact by telephone or fax
Phone : +49 40 3344 110
Fax : +49 40 3344 1133 33
Email :
Web site : www.moevenpick-hotels.com
Route : Google Maps
In 1948, Ueli Prager, the son of a Swiss hotel owner, opened the first Mövenpick restaurant in the Claridenhof in Zurich. The Swiss gastronomy scene was bowled over by the concept. Prager was offering delicacies for city people who are in a hurry. A seagull picking a morsel in midflight gave name to the restaurant, although the letter w in Möwe was changed to a v as it made for a better logographic expression of the bird’s flight.
Prager’s groundbreaking concept of fast and high-quality food spread rapidly across Switzerland. Further operations were opened in Bern, Geneva, Lugano and Zurich. In 1960 he founded his own purchasing and import company and set up a central factory. “Silberkugel” opened in Zurich as an American-style fast-food, take-away restaurant. About this time Mövenpick launched the first brand items. “Der Himmlische”, the first in a series of premium products, was soon a favourite among coffee connoisseurs. In 1963 Prager made the daring move across the border, opening a restaurant in Munich.
In 1970, the first wine cellars were opened in Germany and Switzerland and called Caves Mövenpick. In 1972, the production of Mövenpick Premium Ice Cream commenced in Bursins in Canton Vaud. Shortly afterwards, Mövenpick opened the first two hotels in Glattbrugg and Regensdorf and sold licences for branded products in Germany. The first hotels outside Europe were opened in Egypt. In the early eighties two innovative gastronomy concepts were created: the Caveaux Wine Bar and Marché Mövenpick – a restaurant where guests wander between colourful market stands and watch their meal being prepared from fresh ingredients. In 1984, Mövenpick created the Almond Waffle, a tasty edible package for Mövenpick Premium Ice Cream. In the meantime, licensees in Canada, New Zealand, South Korea and the USA were distributing Mövenpick branded products.
Number of rooms: 226